Hi! I'm Vaida.
Blogger | ux SPECIALIST | Behavioral design & science fan
| cOMMUNICATIONS STRATEGIST
FEATURED STORY
INTRODUCING “UX FIKA”
As evangelists, we are only as powerful as the number of leaders we harness around us. That’s why I will be starting a series of talks with UX leaders to educate, inspire and build more awareness about the UX field as a whole. Here’s my first interview with William, Head of UX at GANT.


recent articles
UX Fika with Helena Levison on Building UX Community
I believe in starting a conversation with fellow professionals and learning from their experiences. Making their perspectives available to the whole community is one step forward in spreading the message about topics relevant to UX’ers, Designers, and curious people....
read moreBringing the Positive Change: 3 Personal Projects to Share Today
Hello beautiful friends! Happy International Women’s Day! On this special day, I wanted to share a bit more personal way of how I bring back to the community and focus on building a positive future for other women, men … and our planet too. One step at a time. With...
read moreUX Fika with Katja Kolmetz on Personal Leadership
I believe in starting a conversation with fellow professionals and learning from their experiences. Making their perspectives available to the whole community is one step forward in spreading the message about topics relevant to UX’ers, Designers, and curious people....
read moreWHAT OTHERS SAY
Having worked with Vaida on events, newsletters, graphic design only one word comes to mind: commitment. Though she might not physically seem big anyone will for sure experience a big mind and a huge personality..
Jacob Nymann PetersenWhat real stood out for me is Vaida’s creative side. She is an excellent out of the box thinker with the ability to bring concepts to life in the most impactful way. She is business savvy; detail oriented and is a stickler for timelines.
Sarah D'ArceyCreative and resourceful, her growth-mindset is palpable and very contagious. Vaida recognizes the value in building meaningful networks and embracing change. She has the attitude of an entrepreneur who spearhead new initiatives.
Miriam Ballesteros